Can You Build a Sexual Health Platform That Grows 6x in a Year? Riize Health’s Success Says Yes

2 weeks ago

There's a growing demand for sexual health services, and telehealth apps are stepping up to meet this need. 

They’re not just a passing trend; they’re becoming essential for providing accessible healthcare.

For a long time, people have faced barriers like location and social stigma when trying to get sexual health care. 

In fact, studies show that 1 in 4 Americans struggle to access these services because of where they live or societal pressures. 

In Canada, about 20% of people report similar difficulties.

Telehealth apps change that. They offer a discreet and confidential way to access vital services like erectile dysfunction, birth control, HIV prevention, and STD testing. 

This is especially important for those who might feel judged or uncomfortable seeking help in person.

By providing a safe and private platform, these apps help people take control of their sexual health without fear of stigma. 

Riize Health: A Success Story in Sexual Health Telemedicine

They are a telemedicine and pharmacy services provider focused on sexual health for both men and women. 

Their goal is to make healthcare easy and private.

Riize Health offers a convenient online platform that connects people with licensed healthcare professionals. 

Here are some key features that make them stand out:

  • Online Consultations: You can have video or phone calls with healthcare providers. This means you can get help from the comfort of your home.
  • Personalized Treatment Plans: The healthcare provider creates a treatment plan just for you. They consider your unique needs to make sure you get the right care.
  • Discreet Delivery: Medications are sent directly to your doorstep. This ensures your privacy and makes it easier to get what you need.

In less than a year, Riize Health has become a shining example of success in the telehealth space. 

They saw a 6x increase in sales and 3x their online subscribers for sexual health products.

That’s impressive!

So, What’s Behind this Success?

Riize focuses on providing convenient and discreet healthcare solutions. 

Their user-friendly online system connects patients with licensed medical professionals, cutting out the hassle of in-person visits and long wait times. 

This convenience is exactly what many people need today.

Riize Health’s Growth and Future Directions

Riize Health isn’t stopping at sexual wellness. 

They’re expanding their offerings to cover more health concerns. 

Soon, they’ll launch hair growth products and explore testosterone replacement therapy (TRT) and hormone replacement therapy (HRT). 

This shows their commitment to meeting the evolving needs of their audience.

Their recent acquisition by iMD Companies boosts their market position. 

With more resources, they’re ready to expand into new markets, including Canada. 

Their on-time launch in Canada proves their effective growth strategy.

If you’re considering building a telehealth solution like Riize Health, take note of their journey. 

Focus on real needs, stay adaptable, and build a robust platform. 

Want to Build a Sexual Telehealth Solution like Riize Health? Here's How to Define Your Target Audience!

Understanding your target audience is key for your telehealth platform. Consider these essential points:

1. Age: Focus on younger adults and middle-aged individuals, as they often seek sexual health services online.

2. Gender: Recognize the different needs of men and women. For example, Riize Health started with both but later added:

  • Testosterone Replacement Therapy (TRT) for men
  • Hormone Replacement Therapy (HRT) for women

3. Location: Target areas with limited access to traditional services. Riize’s successful expansion into Canada highlights growth potential in new markets.

4. Specific Health Concerns: Identify common issues your audience may face, such as:

  • Erectile dysfunction
  • Low libido
  • STI testing and treatment

By focusing on these factors, you can create a telehealth platform that effectively meets your audience's needs!

Services You Can Offer in Your Telehealth Platform

To create a successful telehealth platform, consider offering these essential services:

  • Consultations: Enable users to connect with licensed healthcare professionals through video or phone calls for assessments and treatment plans.
  • Prescriptions: Simplify the process for users to receive prescriptions for sexual health medications, like birth control and erectile dysfunction drugs.
  • Testing: Partner with labs to provide at-home or discreet in-person STI testing options.
  • Educational Resources: Offer reliable information on sexual health topics, including safe sex practices and STI prevention.
  • Additional Services: Integrate options for hair growth treatments, testosterone replacement therapy (TRT), and hormone replacement therapy (HRT) to address a wider range of health concerns.
You Must Read: Telemedicine Meets Pharmacy; Build a Platform with Seamless Prescription Delivery

5 Key Technology and Infrastructure Considerations for Your Telehealth Platform

If you’re thinking about building a telehealth platform, it’s essential to consider the technology and infrastructure. Here are some important questions to ask and their answers:

Q.1 What technological infrastructure will be required?

To build and maintain your platform, you'll need a robust tech stack. 

This includes cloud services for hosting, a user-friendly interface for both patients and providers, secure databases for storing sensitive information, and communication tools for video and messaging services.

Q.2 What is the right technology stack?

Choosing the right technology is important. 

Look for a secure and PIPEDA/HIPAA-compliant telemedicine platform that allows for video consultations, appointment scheduling, and secure messaging. 

Also, consider integrating secure payment gateways for processing payments for consultations and medications. 

Additionally, think about integrating with Electronic Health Record (EHR) systems for better data management.

Q.3 How will the platform ensure data security and privacy?

Implement strong encryption methods for data storage and transmission. 

Ensure compliance with regulations like HIPAA and PIPEDA to protect patient information. 

Regular security audits and updates can also help mitigate risks.

Q.4 What are the potential scalability challenges, and how will they be addressed?

As your user base grows, you may face challenges like increased server load and data management. 

To address this, consider using scalable cloud solutions that allow you to adjust resources based on demand. 

Planning your architecture for scalability from the start can also save you headaches later.

Q.5 What are the costs associated with developing and maintaining the platform?

The costs for developing and maintaining your platform depend on its complexity, features, and the technology stack you choose. 

Because these factors can vary significantly, it’s hard to give a precise estimate. 

A good starting point is to speak with a healthcare tech company. 

They often offer free consultations that can help you refine your initial ideas and provide guidance on potential costs.

Take a moment to explore the actual images of the sexual health care apps we recently developed for our client.

Crafting a Profitable Business Model for Your Sexual Health Platform

When building a telehealth platform, it’s crucial to establish a solid business model. 

Here are some key questions to guide you, along with their answers:

Q.1 How will the platform generate revenue?

Your platform can generate revenue through various channels, including:

  • Subscription Fees: Charge users a monthly or annual fee for access to premium services.
  • Pay-Per-Consultation: Users pay for each consultation they book, making it a flexible option.

Q.2 What is the projected return on investment (ROI)?

Calculating ROI involves estimating the expected revenue from your platform compared to its development and operational costs. 

A detailed financial analysis will help you project how long it will take to recoup your investment. 

Engaging with a healthcare tech consultant can provide insights into industry standards and help refine your projections.